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Every technological generation promises a revolution.

Stereo promised it; surround sound did too.

However, the history of sound demonstrates that mass adoption is never automatic.

It requires cultural shifts, industrial adjustments, and, in many cases, strategic simplifications to survive.

Today, immersive audio faces the same challenge.

In Latin America, where infrastructure and market dynamics do not replicate the contexts in which these technologies were conceived, copying external models does not guarantee results.

Tensions are amplified, and the technical gap becomes evident.

The question is not whether the technology works, but how it integrates into concrete realities without repeating the mistakes of the past.

This series of talks proposes an analysis of these frictions to design a more conscious, sustainable 3D audio integration tailored to our region.

The Strategy: Designing Immersive Adoption in Regional Contexts

The expansion of 3D audio in emerging markets is not a technological challenge, but a matter of strategic architecture. In this session, I present a professional framework for integrating global standards into the region’s real infrastructure. We will examine criteria for smart investment and the design of scalable workflows to move beyond reactive implementation and transform the specificities of the local context into a competitive advantage.

The goal is for studios and artists to build immersive production systems that are technically robust, interoperable, and financially sustainable across the entire value chain.

The Reality: Binaural as the Gateway for Immersive Audio in LATAM

In Latin America, the first real immersive listening environment is not the multichannel room, but the headphones. This condition reshapes production and distribution decisions: if mass access occurs through personal devices and digital platforms, design must begin there. In this session, I propose binaural audio as an adoption strategy, not as a secondary format.

We will address Ambisonics as a flexible architecture, interoperability between formats, and the technical criteria for optimizing content intended for predominantly binaural environments without losing international reach. The objective is to provide a clear framework for developing immersive projects that are viable, scalable, and sustainable within the region’s real infrastructure.

The Structure: Standards, Formats, and Sustainability

Training in immersive audio cannot be reduced to fragmented tool-based learning. It must address the entire production ecosystem—from capture and encoding to rendering and playback. In this session, I challenge the “tutorial culture” and propose an approach based on systemic architecture, where every technical decision is understood within an integrated workflow.

The goal is to provide educators, institutions, and professionals with a framework for designing programs that foster critical thinking and technical autonomy. Rather than training users who depend on specific software, the focus is on developing profiles capable of adapting to any technological environment and evolving alongside the global industry.

The Pedagogy: Ecosystem-Based Training

Fragmented training creates software operators, not sound architects. In this talk (or workshop), I propose a pedagogical model centered on a systemic understanding of the immersive cycle —from capture to render. By prioritizing conceptual design over user interface, we foster true technical autonomy.

For proposals related to participation in industry gatherings, festivals, or institutional programs, you can write directly to: works@solrezza.net

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